HOLLYWOOD — Dennis Quinn has been upped to exec VP and general manager of Turner’s flagship entertainment network, TBS, where he will oversee all day-to-day operations of the cabler including programming, marketing, budgeting and staffing.
Quinn moves up from senior veep and general sales manager for the channel, and fills the void left when Bradley J. Siegel was named president of general entertainment networks for Turner Broadcasting Systems in September.
“Dennis knows our product very well and has been a driving force behind our franchises,” said Siegel. “He also knows how to present a clear-cut identity for TBS in both the consumer’s mind and in the trade’s mind about what the channel stands for. He is more than ready to direct TBS to the next level with a new strategy that will start to reveal itself in the months ahead.”
Quinn inherits a cabler on the rise, after TBS finished number one in basic cable in the total day delivery of key auds in October. The superstation’s presentations of “Pretty Woman” and “Michael” scored in the top 10 basic cabler theatricals this year, while original telepic “The TimeShifters” helped the network maintain basic cable’s highest average rating for original movie premieres.
“We are looking at what the media landscape looks like five years from now as we develop a solid brand for the superstation,” said Quinn. “The first part of that challenge is to find out who our audience is and what they like. We built our brand on great Hollywood movies and we look forward to doing more.”