Digital house taps Greer

Domain makes Planet founder new-media prexy

Visual f/x studio Digital Domain has tapped Digital Planet founder Joshua Greer prexy of its new-media division.

Greer most recently served as chief operating officer of L.A.-based Digital Planet, which he co-founded. Company, which created the first movie Web site — for “Stargate,” in 1994 — has also produced online animated series “Madeline’s Mind” and 150 of Warner Bros.’, New Line’s and Sony’s early DVD releases, as well as projects for Universal and 20th Century Fox. IXL recently acquired the venture.

Prior to founding Digital Planet, Greer was director of interactive services for the Berkeley Group and served in the marketing department at Universal Pictures, handling the interactive campaigns for “Jurassic Park,” “Schindler’s List” and “The Flintstones.”

Big field

“In this ever-growing field of dot com this and dot com that, few executives have the proven track record of Joshua,” said Digital Domain CEO Scott Ross. “He brings the perfect blend of entertainment, storytelling, technology and interactivity to Digital Domain.”

Since its creation in 1995, DD’s new media arm has created a series of CD-ROM titles for both Lego and Mattel Media, including the popular Barbie Fashion Designer.

The company is expanding into the emerging broadband Internet arena, completing its first broadband interactive commercial for General Motors.

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