Won’t break even
Julian Aston, Channel One’s managing director, said: “Our projected level of cable subscriptions will not enable Channel One to break even by the end of the present (10-year) license period so, sadly, the channel will stop transmitting this month.”
Because Channel One Liverpool is a joint venture with publishing company Trinity Group, it will continue to broadcast for the time being.
Due to relatively low consumer take-up of multichannel TV in the U.K., many niche channels have yet to turn a profit. Prior to Channel One’s retreat, the plugs were pulled on the kids channel TCC, Country Music Television, the Weather Channel and Sky Scottish.