Wind-up Entertainment and Dick Clark Prods. have pacted to form American Bandstand Music, a joint venture dedicated to offering reissue and compilation records encompassing nearly half a century of rock music.
The label, which marks the first time the AB logo and trademark will be used on records sold in stores, will be distributed domestically by BMG.
“The American Bandstand music brand provides extraordinary co-branding opportunities,” said Steven Lerner, prexy of Wind-up.
The new venture will have access to rare and exclusive audio and video footage from the long-running TV series.
“Wind-up is the right size and at the right stage of their development for this venture,” Dick Clark said. “We like the idea that this is more of a boutique-type operation. In this situation, we’re a priority. We won’t get lost in the shuffle. We’re important to them, and they’re very imaginative. I think they’ll go in marketing directions that haven’t yet been explored.”
Wind-up, run by Lerner and former Alliance Entertainment prexy Alan Meltzer as chairman and CEO, is best known for developing the band Creed, which has sparked a bidding war among major labels for rights to the band’s material.
Their debut disc, “My Own Prison,” is approaching 1 million copies, according to Lerner, in just six months of release. Wind-up also has Dr. John, on the Surefire/Wind-up label.