50-year-old play possibly heads for O'Neill

NEW YORK — The salesman is far from dead. About to celebrate its 50th anniversary, Arthur Miller’s “Death of a Salesman” is seemingly Broadway bound.

Negotiations are ongoing for veteran Broadway producer David Richenthal to produce the property at the Jujamcyn-owned (and currently dark) O’Neill Theater by early next year, probably as early as April.

While Richenthal stresses “no deal has been signed,” he confirmed that negotiations were ongoing with Miller’s representatives at ICM to bring the legiter to New York. It opened in Chicago at the Goodman Theater on Sept. 28 to glowing reviews for its stars, Brian Dennehy and Elizabeth Franz.

“There’s a decent chance that it will go into the O’Neill,” said Jujamcyn prexy Rocco Landesman.

If so, it would affect two other productions: Conor McPherson’s “The Weir” and Martin McDonagh’s “The Beauty Queen of Leenane.”

“Weir” was headed for the O’Neill; it would now head for the Walter Kerr. But the Kerr currently houses “Beauty Queen,” another Irish legiter and Tony-magnet. Landesman said “Beauty Queen” could be forced to “close a week or two early,” probably by mid-March.

Beside the raves for screen and TV thesp Dennehy for his Chicago performance as Willy Loman, kudos went to helmer Bob Falls, who would remain attached to direct in Gotham.

Falls is repped by William Morris’ George Lane. Miller is repped by ICM’s Sam Cohn.

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