Sony announces digital plan

Camera to record vid images, still pictures

TOKYO — Sony Corp. said Tuesday that beginning July 1 it will market in Japan a first-of-its-kind digital camera that can record video images and still pictures.

The camera, called Ruvi, comes in two models, both capable of recording 30 minutes of video, 350 still images and a soundtrack, the company said. The basic model will sell for 87,000 yen ($621) while the advanced model with a PC card will go for 123,000 yen ($878).

The camera weighs less than a pound, has a 2.5-inch liquid crystal display and requires two AA batteries for operation. The camera can use standard 8mm digital video tape or a computer card that will allow all the video and still images to be loaded into personal computers.

Sony said this is the first camera of its kind to hit the market, and it is studying when it will take the camera to overseas markets.

More Digital

  • Nicolas Winding Refn, Times Bridge Invest

    Nicolas Winding Refn, India’s Times Bridge Invest in Mubi Streaming Service

    TOKYO — Sony Corp. said Tuesday that beginning July 1 it will market in Japan a first-of-its-kind digital camera that can record video images and still pictures. The camera, called Ruvi, comes in two models, both capable of recording 30 minutes of video, 350 still images and a soundtrack, the company said. The basic model […]

  • Apple to Take Culver City HQ

    Apple to Take Culver City HQ After HBO Backs Out

    TOKYO — Sony Corp. said Tuesday that beginning July 1 it will market in Japan a first-of-its-kind digital camera that can record video images and still pictures. The camera, called Ruvi, comes in two models, both capable of recording 30 minutes of video, 350 still images and a soundtrack, the company said. The basic model […]

  • Facebook Watch Party

    Facebook Tests Watch Parties for Collective Video Viewing

    TOKYO — Sony Corp. said Tuesday that beginning July 1 it will market in Japan a first-of-its-kind digital camera that can record video images and still pictures. The camera, called Ruvi, comes in two models, both capable of recording 30 minutes of video, 350 still images and a soundtrack, the company said. The basic model […]

  • Sara Clemens Twitch

    Twitch Hires Ex-Pandora Exec Sara Clemens as COO

    TOKYO — Sony Corp. said Tuesday that beginning July 1 it will market in Japan a first-of-its-kind digital camera that can record video images and still pictures. The camera, called Ruvi, comes in two models, both capable of recording 30 minutes of video, 350 still images and a soundtrack, the company said. The basic model […]

  • Google Clips

    Google Clips Camera Passes FCC, Imminent Release Likely

    TOKYO — Sony Corp. said Tuesday that beginning July 1 it will market in Japan a first-of-its-kind digital camera that can record video images and still pictures. The camera, called Ruvi, comes in two models, both capable of recording 30 minutes of video, 350 still images and a soundtrack, the company said. The basic model […]

More From Our Brands

Access exclusive content