You will be redirected back to your article in seconds

Matsushita bows mini DVD player

Product to hit market in February

TOKYO — Matsushita Electric Industrial Co. said Thursday it will enter the portable digital videodisc (DVD) market in February with the world’s smallest DVD player.

Matsushita’s first offering, the DVD L10, weighs in at 32.5 ounces and is 6.4 inches long and 1.72 inches thick. The player has a 5.8-inch LCD screen and will have a retail price of 150,000 yen ($1,127).

Matsushita will bring its new portable DVD players to the U.S. in a few months, and they will sell for $1,300.

The Japanese electronics firm plans to offer a bit larger portable DVD player in March that will sell for 79,800 yen ($600). Rival Toshiba Corp. launched the world’s first compact digital videodisc (DVD) player in the Japanese market in November.

Toshiba put two players on the market, both priced at 75,000 yen ($564).

The more compact model weighs 2.65 pounds and the other model weighs 7 pounds. Matsushita did not release any sales target for its new portable DVD players but did say it was hoping to capture about 30% of the overall DVD market.

Sales of DVD players, billed as a replacement for VCRs, have been sluggish since they hit electronics stores in 1996. DVDs promise to be a major consumer item for electronics companies. Japanese industry estimates say that by 2000 the global market for DVDs should be about $25.6 billion.

Matsushita and Toshiba have teamed up with Japan’s largest video rental chain, Culture Convenience Club, to create Japan’s first nationwide digital video-disc (DVD) rental market. The first DVD rentals started at two Culture Convenience stores on Dec. 19 and will expand nationwide to the chain’s 940 stores by the spring of 1998.

More Digital

  • Amazon CEO Jeff Bezos

    Amazon Has More Than 100 Million Prime Subscribers, Jeff Bezos Discloses

    TOKYO — Matsushita Electric Industrial Co. said Thursday it will enter the portable digital videodisc (DVD) market in February with the world’s smallest DVD player. Matsushita’s first offering, the DVD L10, weighs in at 32.5 ounces and is 6.4 inches long and 1.72 inches thick. The player has a 5.8-inch LCD screen and will have […]

  • FuboTV - sports home

    FuboTV Banks $75 Million From AMC Networks, 21st Century Fox and Others

    TOKYO — Matsushita Electric Industrial Co. said Thursday it will enter the portable digital videodisc (DVD) market in February with the world’s smallest DVD player. Matsushita’s first offering, the DVD L10, weighs in at 32.5 ounces and is 6.4 inches long and 1.72 inches thick. The player has a 5.8-inch LCD screen and will have […]

  • Oculus Rift

    Google’s Chrome Browser Gets Support for Oculus Rift VR Headset

    TOKYO — Matsushita Electric Industrial Co. said Thursday it will enter the portable digital videodisc (DVD) market in February with the world’s smallest DVD player. Matsushita’s first offering, the DVD L10, weighs in at 32.5 ounces and is 6.4 inches long and 1.72 inches thick. The player has a 5.8-inch LCD screen and will have […]

  • ‘Rampage’ Tops Studios’ TV Ad Spending

    ‘Rampage’ Tops Studios’ TV Ad Spending

    TOKYO — Matsushita Electric Industrial Co. said Thursday it will enter the portable digital videodisc (DVD) market in February with the world’s smallest DVD player. Matsushita’s first offering, the DVD L10, weighs in at 32.5 ounces and is 6.4 inches long and 1.72 inches thick. The player has a 5.8-inch LCD screen and will have […]

  • Tribeca Film Festival Sessions Including 'Westworld'

    Tribeca Film Festival Sessions Including 'Westworld' Panel to Stream Free on Facebook

    TOKYO — Matsushita Electric Industrial Co. said Thursday it will enter the portable digital videodisc (DVD) market in February with the world’s smallest DVD player. Matsushita’s first offering, the DVD L10, weighs in at 32.5 ounces and is 6.4 inches long and 1.72 inches thick. The player has a 5.8-inch LCD screen and will have […]

  • NBA 2K League

    Twitch Locks Up NBA 2K League Exclusive Live-Streaming Esports Rights

    TOKYO — Matsushita Electric Industrial Co. said Thursday it will enter the portable digital videodisc (DVD) market in February with the world’s smallest DVD player. Matsushita’s first offering, the DVD L10, weighs in at 32.5 ounces and is 6.4 inches long and 1.72 inches thick. The player has a 5.8-inch LCD screen and will have […]

  • Susanne Mei - PeopleTV

    PeopleTV Inks First Pay-TV Pact, Sets Twitter Live Daily Talk-Show Launch

    TOKYO — Matsushita Electric Industrial Co. said Thursday it will enter the portable digital videodisc (DVD) market in February with the world’s smallest DVD player. Matsushita’s first offering, the DVD L10, weighs in at 32.5 ounces and is 6.4 inches long and 1.72 inches thick. The player has a 5.8-inch LCD screen and will have […]

More From Our Brands

Access exclusive content