You will be redirected back to your article in seconds

An Online Hotline

Ticketmaster's Website buys hit $16.7 mil

Ticketmaster’s online ticketing operation, launched 14 months ago, now averages over $5 million per month, with 22% of the business coming from new users of the ticketer’s Website.

For the fourth quarter ended Jan. 31, Ticketmaster logged sales of $16.7 million from the nearly 400,000 tickets purchased online, which accounted for approximately 2.5% of Ticketmaster’s fourth quarter business.

“Ticketmaster is quickly becoming a leader in electronic commerce,” said Fred Rosen, prexy/CEO of Ticketmaster. “Our growing success clearly shows you must have both a brand name and compelling content to succeed in this universe.”

The online commerce has bumped from $100,000 in November 1996 when the site bowed to more than $6 million in December 1997.

New users

Also, an online survey of 8,800 Ticketmaster Online ticket buyers showed that 22% of the 8,800 respondents said they would not have purchased tickets through Ticketmaster if they had not used the online service.

Survey participants (10%) said they would have chosen to purchase tickets at a venue’s box office, rather than online and 12% would not have purchased tickets at all.

The remaining 78% of online buyers said they would have otherwise purchased their tickets through Ticketmaster’s charge-by-phone and outlet networks.

More Digital

  • Drop Your Assumptions About Asian Streaming

    'Lose All Your Assumptions About Asian Streaming,' Says Iflix CEO Mark Britt

    Ticketmaster’s online ticketing operation, launched 14 months ago, now averages over $5 million per month, with 22% of the business coming from new users of the ticketer’s Website. For the fourth quarter ended Jan. 31, Ticketmaster logged sales of $16.7 million from the nearly 400,000 tickets purchased online, which accounted for approximately 2.5% of Ticketmaster’s […]

  • Apple Park Visitor Center sign

    Apple Projected to Spend $4.2 Billion on Original Content by 2022

    Ticketmaster’s online ticketing operation, launched 14 months ago, now averages over $5 million per month, with 22% of the business coming from new users of the ticketer’s Website. For the fourth quarter ended Jan. 31, Ticketmaster logged sales of $16.7 million from the nearly 400,000 tickets purchased online, which accounted for approximately 2.5% of Ticketmaster’s […]

  • HBO Snapchat Black Friday

    HBO's Black Friday Buy: A Snapchat Story Telling You to Stream Instead of Shop

    Ticketmaster’s online ticketing operation, launched 14 months ago, now averages over $5 million per month, with 22% of the business coming from new users of the ticketer’s Website. For the fourth quarter ended Jan. 31, Ticketmaster logged sales of $16.7 million from the nearly 400,000 tickets purchased online, which accounted for approximately 2.5% of Ticketmaster’s […]

  • 'Star Wars: Battlefront II' Controversy Signals

    'Star Wars' Video Game Microtransactions Ignite Controversy

    Ticketmaster’s online ticketing operation, launched 14 months ago, now averages over $5 million per month, with 22% of the business coming from new users of the ticketer’s Website. For the fourth quarter ended Jan. 31, Ticketmaster logged sales of $16.7 million from the nearly 400,000 tickets purchased online, which accounted for approximately 2.5% of Ticketmaster’s […]

  • trt world

    How Turkey’s TRT World Wants to Win Over U.S. Online Video Viewers (EXCLUSIVE)

    Ticketmaster’s online ticketing operation, launched 14 months ago, now averages over $5 million per month, with 22% of the business coming from new users of the ticketer’s Website. For the fourth quarter ended Jan. 31, Ticketmaster logged sales of $16.7 million from the nearly 400,000 tickets purchased online, which accounted for approximately 2.5% of Ticketmaster’s […]

  • CaptainSparkelz - Pocket.watch

    YouTube Creators CaptainSparklez, EvanTube Sign With Kid-Media Startup Pocket.watch

    Ticketmaster’s online ticketing operation, launched 14 months ago, now averages over $5 million per month, with 22% of the business coming from new users of the ticketer’s Website. For the fourth quarter ended Jan. 31, Ticketmaster logged sales of $16.7 million from the nearly 400,000 tickets purchased online, which accounted for approximately 2.5% of Ticketmaster’s […]

  • Peter Thiel

    Billionaire Peter Thiel Sells Majority of Facebook Stake, Pocketing $29 Million

    Ticketmaster’s online ticketing operation, launched 14 months ago, now averages over $5 million per month, with 22% of the business coming from new users of the ticketer’s Website. For the fourth quarter ended Jan. 31, Ticketmaster logged sales of $16.7 million from the nearly 400,000 tickets purchased online, which accounted for approximately 2.5% of Ticketmaster’s […]

More From Our Brands

Access exclusive content