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WB, Par marketing cited

Studios recognized for work with 'Grease' reissue, 'City of Angels'

The marketing skill behind Paramount’s 20th anniversary re-release of “Grease” and Warner Bros.’ release of “City of Angels” didn’t go unnoticed, as both pics received the Film Information Council’s Excellence in Film Marketing Award. “Grease” took FIC’s March marketing award, while “City of Angels” was honored for April.

The FIC will determine five nominated finalists among the 1998 monthly winners, which so far include New Line’s “The Wedding Singer” and Warner Bros.’ “Fallen.” Finalists will ultimately compete for the Best Marketed Film of 1998 Award at the FIC’s Annual Awards program to be held in early 1999.

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