You will be redirected back to your article in seconds

UPN nabs NBC veteran Mandelker

He's named exec veep, network sales

UPN on Tuesday sealed a deal with NBC sales veteran Michael Mandelker to join the netlet as exec VP of network sales.

Mandelker, who reports to CEO Dean Valentine, replaces senior vice president Perri Stein as head of sales, in charge of the upfront and day-to-day sales in the New York and Chicago offices.

Stein ankled her post shortly after the May upfront sales season, in which UPN’s sales were flat with last year, despite the schedule expansion from three nights to five. UPN’s total upfront take was $135 million to $140 million.

Mandelker, a sales heavyweight, spent 15 years at NBC and is expected to bring new muscle to UPN’s operation. Mandelker began at NBC as an account executive and rose to senior vice president and general manager of Eastern sales in 1994.

During his tenure at NBC, he also worked in daytime and latenight sales, and he had a stint at ABC from 1977 until 1984. Mandelker is expected to begin working at UPN next week.

More Biz

  • Sirius Logo

    SiriusXM Hit With Big Rate Hike by Copyright Royalty Board

    UPN on Tuesday sealed a deal with NBC sales veteran Michael Mandelker to join the netlet as exec VP of network sales. Mandelker, who reports to CEO Dean Valentine, replaces senior vice president Perri Stein as head of sales, in charge of the upfront and day-to-day sales in the New York and Chicago offices. Stein […]

  • Leonardo Da Vinci Salvator Mundi Auction

    How a Restored da Vinci Became the Most Expensive Artwork Ever

    UPN on Tuesday sealed a deal with NBC sales veteran Michael Mandelker to join the netlet as exec VP of network sales. Mandelker, who reports to CEO Dean Valentine, replaces senior vice president Perri Stein as head of sales, in charge of the upfront and day-to-day sales in the New York and Chicago offices. Stein […]

  • Barry Diller Hollywood

    Barry Diller Eyes $30 Million Gondola to Hollywood Sign (EXCLUSIVE)

    UPN on Tuesday sealed a deal with NBC sales veteran Michael Mandelker to join the netlet as exec VP of network sales. Mandelker, who reports to CEO Dean Valentine, replaces senior vice president Perri Stein as head of sales, in charge of the upfront and day-to-day sales in the New York and Chicago offices. Stein […]

  • Terry Crews WME

    Terry Crews Signs With UTA After WME Battle

    UPN on Tuesday sealed a deal with NBC sales veteran Michael Mandelker to join the netlet as exec VP of network sales. Mandelker, who reports to CEO Dean Valentine, replaces senior vice president Perri Stein as head of sales, in charge of the upfront and day-to-day sales in the New York and Chicago offices. Stein […]

  • vice_logo

    Disney Will Get More Vice After Acquiring 21st Century Fox's $70 Million Stake

    UPN on Tuesday sealed a deal with NBC sales veteran Michael Mandelker to join the netlet as exec VP of network sales. Mandelker, who reports to CEO Dean Valentine, replaces senior vice president Perri Stein as head of sales, in charge of the upfront and day-to-day sales in the New York and Chicago offices. Stein […]

More From Our Brands

Access exclusive content