Pact gives DIC exclusive on five hours of programming per week
NEW YORK — Paxson Communications cut a deal with DIC Entertainment to bring its soon-to-launch Pax Net broadcast network its first children’s programming.
Pax Net will air five hours of animated kids programming, some originally produced and some that has aired elsewhere, split between Saturday and Sunday mornings. The network, which launches Aug. 31, will run the 10 half-hours under the banner “Freddy’s Firehouse.” All the shows will be exclusive to Pax Net.
Dean Goodman, president of Pax Net Television, said the kids programs will contain positive social values and will be produced to be consistent with the Federal Communications Commission mandate that stations run three hours of educational shows each week. Donald F. Roberts, an authority on children’s programming and former chair of the communications department at Stamford U., will serve as a consultant to the production.
Goodman did not reveal show titles or the number of episodes that are included in the deal.
DIC Entertainment, a subsidiary of the Walt Disney Co., is the producer of dozens of children’s series such as “Where in the World Is Carmen Sandiego?”