NEW YORK — While the publicists at Conde Nast are making news, those at Hearst remain content to get it out. Such was the case Monday with the jump of Cosmopolitan’s Bonnie Fuller to Glamour.
Fuller, who leaves the Hearst title as editor-in-chief, will join the Conde Naste pub as the same.
Before Conde Naste got the word out, however, Hearst was already on the wire with news that Redbook editor-in-chief Kate White would succeed Fuller at Cosmo.
Redbook’s successor has yet to be named. Meanwhile, at the other end of this musical-chair sequence, longtime Glamour editor Ruth Whitney is retiring.
Fuller, who spent 18 months at the helm of Cosmo, appears to be making a habit of succeeding legends. Her Cosmo tenure followed the 31-year reign of Helen Gurley Brown, who on stepping down left the unofficial eminence grisee title to the equally respected Whitney.
“It all happened so quickly,” said White, Cosmo’s new editor, who recalled hearing “only a rumor or two Friday” about Fuller’s pending move.
White had no idea at the time that she would be part of the concatenation that ended, as so many in the magazine business do, with an announcement from Conde Naste chairman S.I. Newhouse Jr.
“For many years, my colleagues Steve Florio and James Truman and I have admired Bonnie’s creative achievements at YM, Marie Claire and Cosmopolitan,” he said, citing Fuller’s editor-in-chief gigs. “We all agreed that she would be the very best editor to follow Ruth Whitney at Glamour.”