ShowEast honors Cinemax marketing prez
NEW YORK — Marketing consultant and former studio exec Arthur Manson will receive ShowEast’s first Distinguished Service Award at this year’s convention, which runs Oct. 19-22 in Atlantic City, N.J.
The president of Cinemax Marketing & Distribution Corp., Manson has served as a producer’s representative and marketing consultant for the past 21 years.
Manson is the founder and chairman of the Academy of Motion Picture Arts & Science’s New York events committee, which holds an official Oscar party in Gotham and provides a screening program for the Academy’s East Coast members. It also holds special programs in association with the Museum of Modern Art.
Prior to establishing Cinemax, Manson was vice president in charge of worldwide advertising and publicity for Warner Bros., where he supervised the marketing of such films as “All the President’s Men,” “A Star Is Born,” starring Barbra Streisand, and the Clint Eastwood pic “The Enforcer.”
Prior to Warner Bros., Manson was veepee of worldwide advertising and publicity for Stanley Warner’s Cinerama Corp. and helped launch the widescreen process in many parts of the world, including Cuba, Spain and Singapore.
“We are proud to recognize an individual who in his long and successful career has won the respect and admiration of distributors, exhibitors and producers,” said ShowEast general chairman Shauna King.
In Miramax mix
For the past eight years, Manson has served as a consultant to Miramax Films and its co-chairmen Bob and Harvey Weinstein. He has been a producer’s rep for Oliver Stone since 1986, when he became associated with Stone on “Platoon.”
Manson currently reps Scott Rudin Prods. on its worldwide release of “The Truman Show” and its upcoming release of “A Civil Action” starring John Travolta. He also reps the Kennedy/Marshall production of “Snow Falling on Cedars.”
He began his professional career in the 1940s as an advance agent for Laurence Olivier’s “Henry V.”