Brazil license bids due soon

BUENOS AIRES — The Brazilian government launched Monday the final step before the long-awaited opening of bids for cable and MMDS licenses in Latin America’s largest market: a 20-day hearing period during which the Ministry of Communications will accept suggestions concerning the licenses and the way the bidding process will be conducted.

A government spokesman said the bids for a first lot of about 100 licenses — out of a total of some 1,700 licenses — will finally be launched in late August. A ministry source said, however, that it will not occur before Sept. 15.

Local and foreign investors are eagerly waiting for the licenses, which will allow them to enter the fast-growing Brazilian pay TV market with 32 million TV homes and just 2 million subscribers. So far, the government has launched just 113 licenses and the last issue took place in 1991.

Operators will have to pay for the licenses, which will be limited to one to six per town, according to its size and the level of its residents’ income.

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More TV News from Variety