MADRID — A new TV market, which could become a European showcase for studios’ fall programming, will run from Oct. 31 to Nov. 5 in Barcelona.
To be housed in Barcelona’s spectacular New Port, the TV market will form the second part of the first-ever Barcelona Intl. TV Festival (FITB). The fest’s first half, featuring an Official Section and World Forum both focusing on children’s TV programming, bows today in Barcelona.
According to Javier Marina, responsible for public relations for the festival, this year’s double-backed event derives from the fact that many of the issues up for debate at a New Technologies forum, originally planned for June, will have clearer answers for Spain, at least, by fall.
Apart from this, a TV market in June would have to compete head-on with the Spanish government-backed MIDIA 97 Latin-American TV market, which takes place in Madrid June 24-26.