WMA taps Finch VP, pix arm

LONDON – The William Morris Agency is beefing up its London office with the appointment of Charles Finch as a vice president in the motion picture department.

This move signals a new drive by WMA to challenge International Creative Management’s position as the dominant player in the British talent business.

Finch will specialize in European film activity, including packaging movies, signing talent and scouting new business opportunities. He also will be responsible for the Far East and Australian markets.

He previously worked as a writer, producer and director, and he has considerable experience of independent film financing and the foreign distribution market.

His producing and directing credits include “Priceless Beauty,” “When Sleeping Dogs Lie” and the upcoming Trimark movie “Never Ever,” which stars Sandrine Bonnaire, Jane March and Julian Sands. He developed and packaged “Bad Girls.”

Arnold Rifkin, WMA’s worldwide head of motion pictures, said in a statement: “William Morris is firmly committed to the European market and to films made overseas. Charles’ experience with international filmmaking and financing gives him considerable insight into the nature of this expanding business.”

Steve Kenis, managing director of WMA’s London office, said that Finch “brings tremendous value, prestige and energy to our overseas activity.”

The agency has already boosted its London profile with the arrival last summer of Ben Silverman, who has successfully brokered several TV deals between U.S. webs and Brit producers Granada and Pearson.

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