Ellen DeGeneres, Tracey Ullman, Adam Arkin, Jennifer Tilly, Gina Gershon, Lisa Edelstein, Garry Marshall, Lily Tomlin, Ed McMahon, Norman Lear, Carol Channing and Ming-Na Wen have been set as presenters for the Los Angeles portion of the eighth annual GLAAD Media Awards, to be held at the Century Plaza Hotel on March 16. Ceremonies also will be held in Washington on March 26 and in New York on March 31.* Ad/promo man Douglas Friedman has opened Malibu Marketing to handle advertising, distribution and marketing services to the TV and entertainment industries. Friedman handles the startup after stints at New World/Genesis Distribution and TeleVentures. Already on board at Malibu are Pioneer Entertainment and Twentieth Television.