Robb, Asbury joining forces on PR services

Dan Harary, prexy and founder of Asbury Communications Inc., and Edie Robb, prexy and founder of Edie Robb Talent Management Inc., have entered into a joint venture in which both companies will handle public relations services for their combined roster of clients in L.A. and New York.

Asbury Communications specializes in entertainment and new media clients and projects; Edie Robb Talent Management is a national talent management firm.

Concurrent with the creation of this joint venture, Harary and Robb announced two executive appointments. Mitch Zamarin, based in Robb’s Gotham office, will take on the additional appointment of senior VP, public relations, for Asbury Communications/East, overseeing all public relations activities for the combined companies along the East Coast. He continues in his role as Robb’s director of marketing and public relations. He’ll report to both Harary and Robb.

Angela Deegan, formerly an executive assistant to Robb, has been promoted to the post of associate manager/head of West Coast operations, and has relocated from New York to Robb’s Los Angeles office, where she will co-manage the company’s West Coast-based clients.

“We’re very excited about joining forces with a dynamic, young company like Asbury Communications,” Robb said. “This interesting alliance will provide a streamlined, swift and effective manner by which to promote the activities of our clients, as well as the corporate activities of our firm itself.”

Added Harary, “Mitch Zamarin will truly be a tremendous asset to our rapidly growing company, by establishing and heading Asbury Communications/East in New York City.”

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