Veteran producer-director James Bethea has been named director of programming for UPN, overseeing current series and developing projects for all dayparts on the Paramount network.

Bethea was most recently prexy and executive producer of Psi-Clone Entertainment, Inc., a New York-based development and production company where he nurtured several projects. He also co-created, developed and produced the Nickelodeon game show “Nick Arcade.”

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