Warner fires up Sire

Stein taps Miller to revitalize music group

Warner Music Group has given Seymour Stein the greenlight to make Sire Records a fourth major group within the conglom, on par with its already established Atlantic, Elektra and Warner Records label groups. As part of the jumpstarting of the Sire Records Group, Stein has tapped Randy Miller as exec veep/G.M.

According to sources, Miller ankled his post as G.M. of Red Ant Entertainment on Friday, and has begun the process of moving East for the new gig. He has been given a lucrative, multiyear pact.

Stein, who recently added Discovery Records to his portfolio as part of the formation of the Sire Records Group, (Daily Variety, April 29) has been given carte blanche by Warner Music Group co-chairmen Robert Daly and Terry Semel to create a formidable record group while developing it into an artist-nurturing environment.

Popular choice

Stein’s tapping of the respected and liked Miller is expected to send a message to the creative community that the group will be focused on building careers. It also ends Stein’s protracted search to fill the key post.

Sire, which launched the careers of Madonna, Talking Heads, the Pretenders and the Ramones, has had its activity slowed to a crawl over the past several years, particularly in the wake of Stein’s move to prexy of Elektra Entertainment. Stein is expected to step down from his Elektra post to head the rejuvenated Sire.

Roots of Discovery

Discovery, which presently has a hit with singer/guitarist Corey Stevens, was relaunched by Elektra Records founder Jac Holzman and run by the venerable exec from 1991 to 1993, when it was acquired by WMG.

Holzman appointed Syd Birenbaum prexy/CEO, but Stein ousted Birenbaum as part of the label’s shift into the Sire Records Group. (Daily Variety, May 16).

None of the parties could be reached for comment.

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