ShowBiz Expo is always the place to check out the latest in entertainment industry products and services. This year, decision makers from all major segments of the industry will be able to personally check out the following innovations:
Putora’s Sharpness Indicator: Now any photographer will be able to accurately evaluate the sharpness and resolution of all types of motion picture, video, and still cameras. The Sharpness Indicator is made up of test-targets with concentric circles printed on a Reference Field Level background. The background has the same reflectance as the average reflectance of the targets.
This means that when a target appears to blend with the background, it indicates that target is beyond the sharpness of the system being tested. Now you can instantly determine the resolution of any lens/camera system, set critical focus at any distance, set back focus on any lens/camera system, and compare resolution between various film and video formats.
ZGC booth # 1714
Panaflex Millennium Camera: A new studio sync sound camera with revolutionary optics, video assist and electronics, permitting quick conversion to a lightweight hand-held and/or Steadicam camera.
Panavision booth #1602
The Doggicam: Need to get the viewpoint of an angry bee, a starving roommate or a desperate delivery boy? Try the Doggicam — a complete camera support system which gives the camera operator more freedom to move the camera. Originally custom- designed by director of photography Gary Thieltges to use on Red Dog beer commercials, the camera has been in such demand that Thieltges formed a company to manufacture it.
This fully self-contained, light weight, balancable, handheld camera system features a modified Arri llC, XTAL 4-60fps, B&W or color video tap, PL or Pana-mount, on-board batteries and viewing system with wireless video transmission. A remote follow focus option is also available. The system allows, with minimal training, an operator to make smooth moves with the camera in low mode or high mode. The entire system is designed so that it can switch from low to high mode in under two minutes. The assembled system weighs 17 pounds.
Doggicam booth #1358
Arrilux 125 Pocket Par: Now you can put the power of the sun in the palm of your hand. Smaller than the ArriSun 2 or the ArriSun 5, the 125W Daylight Pocket PAR uses a specially coated glass reflector for its high-efficiency light output. Four snap-on diffusion lenses to control the beam angle are available in spot, medium , super wide and frosted Fresnel. Like all ARRI PAR lights, the Pocket PAR offers a focus adjustment and, best of all, it’s aluminum housing weighs only 2.6 pounds and is a mere 3″ in diameter by 7″long.
Arriflex Laptop Camera Controller (LCC) Designed to provide support for all new generation Arriflex cameras (including Arriflex 435, 535B and 16SR3,) the LCC is the first software available for two-way communications between state-of-heart motion picture cameras and contemporary computers.
It controls all camera functions, maintains a database of camera status information and is capable of printing automated camera reports. Rigorously tested in the field, the LCC has made entering information in camera reports easier than ever before. The LCC package consists of software, Mac-to-camera connecting cables, and a user’s guide.
Arriflex booth # 1650
In Hollywood: A new web site aimed at providing industry professionals worldwide access to is extensive database of upcoming Hollywood films will be launched the first day of the Expo. The site, which is located at HTTP://WWW.INHOLLYWOOD.COM, is an online link to the ever-changing development and production landscape.
This new service will offer individuals access to information only previously available to studios and larger production companies, including detailed listings extracted from The Studio System research database. Users will be able to search over 5,000 film listings by story synopsis, project status, genre, production date and contacts, as well as locations, estimated budget, literary sale date, and talent attachments. Instant E-mail notifications of project changes are also available, along with 17 years of domestic box office grosses, weekly news summaries, and a Who’s Who directory with over 200,000 detailed listings (since 1980) for everything from producers to costume designers.
A portion of In Hollywood’s information will be available for free, with more detailed data, searching, and reporting features offered through a subscription plan starting at $19.95 per month.
Brookfield Communications booth #1326
FLICS: (Film commissions in California Statewide) announces it now has two addresses for direct web access to location filming information (commerce.ca.gov/business/select/film and http://www.usc.edu/dept/etc). Also, “The Scouting Handbook,” which offers names, numbers, and contacts for more than 8,100 locations available for filming in the U.S. will be available for the first time on the Internet.
Location managers can download the handbook in three different formats, and/or purchase a hard copy.
California Film Commission booth #947
The Movie Theatre: An interactive presentation system, custom designed for domestic and international market sales meetings. Now art work and digitized film clips can be combined into a unique trailer to showcase your new releases and catalog titles. The compact CD-ROM technology eliminates transporting tapes in NTSC and PAL format from Los Angeles to Europe, and the program can be updated between markets with new titles or revised trailers. Best of all, The Movie Theatre can be shown on a large screen TV for greater visual impact.
Studio Media Services: To schedule an appointment at the Expo for a demonstration, call (213) 931-7755.
Super Silver Bullet HMI Lighting System: This new 18/12 kw system features the new Shock-Mount spring action vertical and horizontal recoil action socket, which cushions and protects the globe when the fixture is moved during a shoot or in a mobile transit.
Cinemills booth #12345140 Cable Guard: This new guard is a product that safely protects and covers all exposed electrical cables, hose and piping from pedestrian and vehicle traffic.
Elasco booth #1761
Illuminated Slate: Just released from Industry Advanced Technologies is the new glow-in-the-dark electrically illuminated slate. Powered by two 9-volt batteries, the slate provides 20 seconds of light when the button on the rear of the slate is depressed.
Gunner Lighting and Camera booth #1209
Carbon Fiber Microphone Booms: This new booms come in 16′ and 26′ and are lighter in weight and more rigid than previous models. J.L. Fisher booth # 1642