Nasatir exits Phoenix to pen book on the biz

After nearly 30 years in the film business, Marcia Nasatir is ankling her post as executive VP of Mike Medavoy’s Phoenix Pictures to pen a non-fiction book about her time in Hollywood for Newmarket Press.

“I’ve been urged by editors to write a book about my experience in Hollywood for a long time,” said Nasatir. “I was thrilled when Mike (Medavoy) asked me to join him in starting up Phoenix and committed to staying with him through the initial launch. Now that this has been successfully accomplished, I want to spend my full time writing this memoir, which is very important to me.”

Nasatir said she has always taken notes, and has kept a journal since she came to Hollywood in 1969.

She said because she has the “happy gene,” the book won’t be an angry vetting, but a chronicle of her time in the business.

Nasatir began her career in New York as an editor working first at Dell Books then at Bantam, where she edited the Warren Commission Report and worked with such writers as Bruce Jay Friedman and Isaac Asimov. After working as articles editor for Ladies Home Journal, she entered the film biz as N.Y. story editor for the now-shuttered National General production unit.

She later moved to Hollywood, working as a literary agent with Ziegler, Ross, Tennant, where she repped such screenwriters as Robert Towne, Lorenzo Semple, Pat Conroy and Peter Stone.

In 1974, working under senior exec Medavoy, Nasatir became one of the first women to head production at a major studio when she was named VP of production at United Artists. During her four years at UA, she was involved in such critical and financial successes as “Rocky,” “One Flew Over the Cuckoo’s Nest” and “Annie Hall.”

She later held a VP post at Orion Pictures before joining Carson Films, where she served as prexy for two years. At Carson, Nasatir was the principal exec behind the development of “The Big Chill,” sharing producer status with its writer-director Lawrence Kasdan.

Nasatir later worked as senior VP of production at Fox’s Manhattan office before entering indie production. Among her producing credits are “Hamburger Hill” and “Ironweed.”

For TV, Nasatir partnered with Steven Haft to produce “The Cage” for PBS, “Stormy Weather” for ABC and “The Ultimate Lie” for NBC. More recently, the duo produced “A Match Made in Heaven” for CBS.

At Phoenix, Nasatir has been involved in Oliver Stone’s recent release “U-Turn”; Beeban Kidron’s “Swept From the Sea”; and Bryan Singer’s upcoming “Apt Pupil.”

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