Disney exex to be honored at Cinema Expo

Walt Disney feature animation president Peter Schneider and board vice chairman Roy Disney will receive the International Creative Achievement Award at this year’s Cinema Expo Intl. in Amsterdam.

Expo co-managing director Jimmy Sunshine credits Schneider and Disney with awakening what he called a “dormant genre” with the release in 1989 of “The Little Mermaid.” The company’s latest effort, “Hercules,” opens June 14 in New York.

Schneider has been in charge of all aspects of development and production of animated features for the Walt Disney Studios since 1985. The dozen features he’s overseen have grossed more than $2.5 billion at the box office and sold more than 200 million videocassettes.

Roy Disney took on responsibility for overall guidance of animation when he re-joined the company in 1984 after a seven-year absence.

He originally joined the company in 1954 and served as assistant film editor on several nature pics and went on to direct 35 other TV and theatrical productions before leaving in 1977.

Other honorees at Cinema Expo, which runs June 29-July 2, include producer Saul Zaentz, exhibitor Joost Bert, 20th Century Fox exec Jim Gianopulos, British comedian Rowan Atkinson and director Luc Besson.

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