You will be redirected back to your article in seconds

Viacom expanding Internet presence

Viacom Inc. is rapidly expanding its footprint in one of today’s hottest arenas: the World Wide Web. The company announced the creation of one new significant site via its MTV cable franchise and the consolidation and expansion of two previous sites into one larger one.

MTV and search-engine powerhouse Yahoo! Inc. are teaming up to present unfURLed, a pop music-oriented site that will focus primarily on Web-related happenings, news, gossip and the like. Developers say it will also sport one of the most comprehensive list of links to other sites available to surfers today.

“The idea of it is really to be a gateway to musical events and sites all over the Net,” said Justin Herz, MTV’s director of interactive development. “You couple the comprehensiveness of Yahoo! with the sensibility of MTV, and you get the idea of unfURLed.”

“Working with MTV, we have created a fun and informative site for our users to find exactly what they want most in the world of music,” added Jeff Mallett, Yahoo!’s senior veepee of business operations.

Vintage reunion

Additionally, Viacom’s interactive solons are joining their Nickelodeon Networks’ “Nick at Nite” and “TV Land” sites together in a larger, more encyclopedic area, http://www.nick-at-nite.com, that will sport more interactive elements.

Senior veep of Nickelodeon Media Works Scott Webb said the joining of the two sites allows the developers to concentrate on the networks’ retro-chic strengths and eliminate unnecessary duplication.

More Digital

  • University of California regent Norman Pattiz

    PodcastOne Employee Says He Was Told to Inflate Download Numbers

    Viacom Inc. is rapidly expanding its footprint in one of today’s hottest arenas: the World Wide Web. The company announced the creation of one new significant site via its MTV cable franchise and the consolidation and expansion of two previous sites into one larger one. MTV and search-engine powerhouse Yahoo! Inc. are teaming up to […]

  • Comcast Xfinity Stream - Xfinity Instant

    Comcast Debuts 'Xfinity Instant TV' Skinny Bundle for Broadband-Only Users

    Viacom Inc. is rapidly expanding its footprint in one of today’s hottest arenas: the World Wide Web. The company announced the creation of one new significant site via its MTV cable franchise and the consolidation and expansion of two previous sites into one larger one. MTV and search-engine powerhouse Yahoo! Inc. are teaming up to […]

  • 'Star Trek: Discovery' Drives CBS Mobile

    'Star Trek: Discovery' Drives CBS Mobile App Downloads Up by 64% (Study)

    Viacom Inc. is rapidly expanding its footprint in one of today’s hottest arenas: the World Wide Web. The company announced the creation of one new significant site via its MTV cable franchise and the consolidation and expansion of two previous sites into one larger one. MTV and search-engine powerhouse Yahoo! Inc. are teaming up to […]

  • China's Baidu Eyes 2018 IPO for

    China's Baidu Eyes 2018 IPO for Streaming Giant iQIYI (Report)

    Viacom Inc. is rapidly expanding its footprint in one of today’s hottest arenas: the World Wide Web. The company announced the creation of one new significant site via its MTV cable franchise and the consolidation and expansion of two previous sites into one larger one. MTV and search-engine powerhouse Yahoo! Inc. are teaming up to […]

  • Amazon Alexa mobile

    Amazon Music App Is Getting Alexa-Powered Voice Control

    Viacom Inc. is rapidly expanding its footprint in one of today’s hottest arenas: the World Wide Web. The company announced the creation of one new significant site via its MTV cable franchise and the consolidation and expansion of two previous sites into one larger one. MTV and search-engine powerhouse Yahoo! Inc. are teaming up to […]

  • plex-news-hero

    Plex Adds Curated News on Apple TV, Android TV, Roku and Mobile

    Viacom Inc. is rapidly expanding its footprint in one of today’s hottest arenas: the World Wide Web. The company announced the creation of one new significant site via its MTV cable franchise and the consolidation and expansion of two previous sites into one larger one. MTV and search-engine powerhouse Yahoo! Inc. are teaming up to […]

  • NLF Rams

    Amazon's Big NFL Play Could Kick Off a Shake-Up in TV Sports Rights

    Viacom Inc. is rapidly expanding its footprint in one of today’s hottest arenas: the World Wide Web. The company announced the creation of one new significant site via its MTV cable franchise and the consolidation and expansion of two previous sites into one larger one. MTV and search-engine powerhouse Yahoo! Inc. are teaming up to […]

More From Our Brands