Sony sends PlayStation to Mexico

TOKYO – Sony Corp.’s Sony Computer Entertainment unit plans to begin producing its PlayStation videogame machine in Mexico by summer, a company official said.

Last year, Sony Computer halted PlayStation production at its San Diego factory and shifted production back to Japan.

Teruhisa Tokunaga, representative director and president of Sony Computer Entertainment, said the shift originally took place because the company needed to quickly increase the production of PlayStation machines, adding that Japanese workers were more experienced at producing the products quickly and efficiently.

Tokunaga said production at San Diego, which he said was in small volume, had always been intended to pave the way for production at the Mexican factory.

Sony Computer Entertainment has sold 11 million PlayStation machines as of January, Tokunaga said.

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More Digital News from Variety

Loading