MONTREAL — Cinepix Film Properties (CFP) has inked a deal with Columbia TriStar Home Video Canada to distribute its video titles in Canada. Before the new arrangement, Montreal-based CFP was handling its own video distribution in the Great White North.
The companies said the three-year deal goes into effect Nov. 1. CFP senior VP Jeff Sackman said his company will continue to take care of acquisition of product, marketing and release scheduling, while Columbia TriStar will oversee the physical distribution of the video titles.
“We just think it’s a more efficient way to get our product to the end-users,” said Sackman.
CFP releases about 60 videos annually.