Marc Schiller, who built and led the House of Blues’ new media division for 3-1/2 years, has resigned his position at the national chain of music nightspots to form his own Internet-oriented marketing company targeted at the entertainment and technology industries.
Schiller was central to the House of Blues’ development of the Internet as a venue for the broadcast and marketing of music and concerts.
“Having a place at the table alongside visionaries Isaac Tigrett and Dan Aykroyd in building the House of Blues brand, and being given the responsibility of putting together a digital and online unit for the entertainment company, has been a once-in-a-lifetime experience,” Schiller said in an e-mailed statement.
Schiller’s departure comes barely a month after the House of Blues corporate board knocked founder Tigrett from the CEO post and replaced him with Greg Trojan.
In his new business endeavors, Schiller will form alliances with leaders in Internet programming and development, as well as music and entertainment professionals.
Prior to his engagement with the House of Blues, Schiller worked as an independent consultant for the entertainment industry on technical issues.