It’s a toss-up how this sitcom, from Bungalow 78 and U TV, will fare among the Monday night runners. The two principals — Corey Parker as Joel, Matt Roth as Russell — show little comic flair in the opening outing, but then, Joel and Russell aren’t written funny.
The two are running a clothing catalog business, the Blue Skies Trading Co., “a rip-off L.L. Bean,” as one of them brags.
After a year, they don’t have any profit because their accountant, Joel’s cousin Kenny (Richard Kind), has been doing to them what they’ve been doing to L.L. Bean. Kenny’s banished, and a nifty Harvard MBA, Ellie Baskin (Julia Campbell), daughter of a tycoon, applies for the opening.
First seg, setting up the show’s premise at a brisk pace, uses a non-funny running anatomical joke and brings on two running secondaries who aren’t amusing.
Writers Judd Pillot and John Peaslee present Oak (Stephen Tobolowsky), the tester of the company’s products and the surgically impaired Kenny as funny characters; they don’t make it so far.
Parker and Roth, neither of whom flashes much farceur talent, need better material, since the concept’s promising, and Campbell gives the show a much-needed lift.
Adilah Barnes’ receptionist, armed with the best line in the show, looks like a solid character.
Tech credits are up to snuff.
In the comics, Dennis the Menace recently wondered, as his parents were watching a sitcom, if the audience was watching the same show that they were; same applies.