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Demo derby; Oscar’s list

Oscar is getting younger; no, Oscar is getting older. How about a little of both? This year’s Academy Awards telecast performed stronger with women 18-49, but weaker with men 18-49 than last year’s Oscarcast. The good news, however, is that competitively it fared better than other awards shows, notably the Grammys, which dropped across the board and skewed older in 1994.

OSCARS

Year Total W18-49 M18-49

1994 31.1 24.2 14.4

1993 31.2 23.1 16.9

GRAMMYS

Year Total W18-49 M18-49

1994 16.1 12.1 8.4

1993 20.0 16.9 11.3

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