Channel 4 to do own U.S. sales

Channel 4, Britain’s second commercial web, will for the first time handle its own program sales to broadcasters and distributors in the United States, it announced Wednesday.

For the past 10 years, Washington-based Devillier Donegan Enterprises has represented the Channel 4 catalog in the U.S., selling shows like “Desmonds” to Black Entertainment TV, “Whose Line Is It Anyway?” to Comedy Central and most recently “The Rector’s Wife” to WGBH Masterpiece Theater.

The move to direct distribution comes six months after Channel 4’s international sales arm was floated off into a separate company wholly owned by the broadcaster.

Self-confidence

Channel 4 Intl. managing director Colin Leventhal commented, “Devillier Donegan have done a terrific job for us over the past decade. They introduced Channel 4 to a highly selective market and have placed us in a fantastic position to sell direct in the future. We now have the confidence and resources to cover the market ourselves and are grateful to DDE for their enormous help and support.”

The Channel 4 Intl. sales team already handles co-productions and pre-sales with the U.S. Recent deals include “The Bureau,” co-produced with WETA, and “21 st Century Jet,” co-produced with KCTS.

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More TV News from Variety

Loading