MCA TV Tuesday greenlighted production on two new firstrun syndicated strips: Brandon Tartikoff’s satirical latenight series “Last Call” and daytime talker “The Suzanne Somers Show.”
The production commitment for “Somers” raised more questions than it answered.
MCA failed to provide any updated clearance information beyond its two originally announced “Somers” incumbents — WCBS-TV in New York and KCOP locally.
Sources suggest that a number of stations have been reluctant to sign on because of their experience two years ago with MCA’s “Kitty Kelly Show,” which the syndicator pulled from the market at the last minute.
MCA TV president Shelly Schwab said the syndicator has been rolling out the “Somers” show “slowly, patiently waiting to secure the right station and right time period for each market.”
The syndicator has been somewhat more vocal about clearances for “Last Call.” KCOP has licensed the show in L.A., while other top-market pickups include network affils in San Francisco, Boston, Washington, D.C., Dallas, Cleveland, Seattle, Minneapolis, Sacramento, Phoenix, Baltimore, Orlando, Portland, Ore., Milwaukee, Charlotte, N.C., West Palm Beach, Fla., and Greensboro, N.C.