You will be redirected back to your article in seconds

PLA Media makes key changes

PLA Media, the public relations/marketing company owned by Garth Brooks’ manager Pam Lewis, has elevated two key West Coast executives and created a new sponsorship/endorsement division.

Amy Kastens has been promoted to president of PLA and record-industry veteran Cary Baker has been added as vice president.

Both will be based in L.A.

Kastens is the former head of publicity at Carolco Pictures and has worked as a marketing and publicity consultant on such pictures as “Rambo” and “Angel Heart.” She is also a former head of West Coast publicity at Polydor Records.

Baker was most recently VP of publicity at Morgan Creek Records, and has served in a similar capacity at Capitol and I.R.S.Records, where he worked with such artists as R.E.M., Bonnie Raitt and Fine Young Cannibals.

PLA, which started in Nashville, opened its West Coast office last year. The company’s clients include Diamond Rio, Michelle Wright, Charley Pride, Carl Perkins, the themed-restaurant Country Star Cafe, comedian Yakov Smirnoff and Raygun/Bikini publisher Marvin Jarrett. ]

The company’s new sponsorship division will be run by Brenda Golden from the firm’s Nashville office. The division has signed Suzy Bogguss, Tammy Wynette and John Anderson for representation.

More Scene

  • NMHC Impact Awards

    Aubrey Plaza, NHMC President Call Out Under-Representation of Latinos at Impact Awards

    PLA Media, the public relations/marketing company owned by Garth Brooks’ manager Pam Lewis, has elevated two key West Coast executives and created a new sponsorship/endorsement division. Amy Kastens has been promoted to president of PLA and record-industry veteran Cary Baker has been added as vice president. Both will be based in L.A. Kastens is the […]

  • 'Seven Seconds' TV show premiere

    Regina King Talks Heaviness of Role in 'Seven Seconds'

    PLA Media, the public relations/marketing company owned by Garth Brooks’ manager Pam Lewis, has elevated two key West Coast executives and created a new sponsorship/endorsement division. Amy Kastens has been promoted to president of PLA and record-industry veteran Cary Baker has been added as vice president. Both will be based in L.A. Kastens is the […]

  • UnReal Athena Film Festival

    How Trump Beating Clinton Impacted the Gender Politics of 'UnReal' Season 3

    PLA Media, the public relations/marketing company owned by Garth Brooks’ manager Pam Lewis, has elevated two key West Coast executives and created a new sponsorship/endorsement division. Amy Kastens has been promoted to president of PLA and record-industry veteran Cary Baker has been added as vice president. Both will be based in L.A. Kastens is the […]

  • 'Unsolved: The Murders of Tupac and

    'Unsolved' Stars Point Out Racial Injustice in Biggie and Tupac Murder Cases

    PLA Media, the public relations/marketing company owned by Garth Brooks’ manager Pam Lewis, has elevated two key West Coast executives and created a new sponsorship/endorsement division. Amy Kastens has been promoted to president of PLA and record-industry veteran Cary Baker has been added as vice president. Both will be based in L.A. Kastens is the […]

  • Taura Stinson, Common, and Diane WarrenVariety

    Common, Pasek and Paul, Diane Warren Reveal Inspiration Behind Oscar-Nominated Songs

    PLA Media, the public relations/marketing company owned by Garth Brooks’ manager Pam Lewis, has elevated two key West Coast executives and created a new sponsorship/endorsement division. Amy Kastens has been promoted to president of PLA and record-industry veteran Cary Baker has been added as vice president. Both will be based in L.A. Kastens is the […]

  • 'Game Night' film premiere

    'Game Night': Director, Writer Talk 'Straddling Genres' and the Influence of 'Get Out'

    PLA Media, the public relations/marketing company owned by Garth Brooks’ manager Pam Lewis, has elevated two key West Coast executives and created a new sponsorship/endorsement division. Amy Kastens has been promoted to president of PLA and record-industry veteran Cary Baker has been added as vice president. Both will be based in L.A. Kastens is the […]

  • Esquire 'Mavericks of Hollywood' party

    Terry Crews on His Sexual Assault Lawsuit: 'If I Don’t Get Justice, Nobody Can'

    PLA Media, the public relations/marketing company owned by Garth Brooks’ manager Pam Lewis, has elevated two key West Coast executives and created a new sponsorship/endorsement division. Amy Kastens has been promoted to president of PLA and record-industry veteran Cary Baker has been added as vice president. Both will be based in L.A. Kastens is the […]

More From Our Brands

Access exclusive content