You will be redirected back to your article in seconds

Three win promotions in int’l revamp at Fox

Twentieth Century Fox’s international marketing department, in a structural change, has combined publicity and promotion.

“The new departmental structure is designed to keep Fox on the forefront of effective film marketing and ensure that we maximize the success of each and every picture that we release,” said Walter Senior, president of the international division.

Among the changes has been the promotion of Doug Gleason to veepee of publicity and promotion, moving into that position from director of promotion. He’s been with Fox since 1992, moving to the studio from previous marketing jobs at Disney, Nestle and Pepsi.

In his new position, he will oversee all international publicity activities, replacing Teri Ritzer, (formerly veepee of publicity) who chose not to renew her contract (Daily Variety, Jan. 21). Gleason will continue to work on corporate tie-in promotions and cross-promotions.

Additionally, Jim Darbinian has been upped to veepee of creative advertising, moving up fromdirector of creative advertising. He joined the company in 1991, having previously worked at Cineplex Odeon Films.

A third promotion is to Ralph Lewis, who moved up from director of media to veepee of media. He will develop media strategies and plans for all international territories. He had previously worked as a veepee and media director at Grey Advertising in Los Angeles.

All of these positions report to Scott Neeson, who was recently upped to senior veepee of marketing in the international department.

More Film

  • Overview of IDFA’s 2017 Forum

    IDFA Forum: ‘Documentary Makers Want To Go Behind The News’

    Twentieth Century Fox’s international marketing department, in a structural change, has combined publicity and promotion. “The new departmental structure is designed to keep Fox on the forefront of effective film marketing and ensure that we maximize the success of each and every picture that we release,” said Walter Senior, president of the international division. Among […]

  • Serbian Doc 'The Other Side of

    'The Other Side of Everything' Leads Winners From a Politically Charged IDFA Lineup

    Twentieth Century Fox’s international marketing department, in a structural change, has combined publicity and promotion. “The new departmental structure is designed to keep Fox on the forefront of effective film marketing and ensure that we maximize the success of each and every picture that we release,” said Walter Senior, president of the international division. Among […]

  • Ventana Sur: Blood Window Work In

    Ventana Sur: A Breakdown of This Year's Blood Window Work in Progress Section

    Twentieth Century Fox’s international marketing department, in a structural change, has combined publicity and promotion. “The new departmental structure is designed to keep Fox on the forefront of effective film marketing and ensure that we maximize the success of each and every picture that we release,” said Walter Senior, president of the international division. Among […]

  • Overview of IDFA’s 2017 Shifting Perspectives

    IDFA’s Shifting Perspectives Program – ‘It’s About Ownership Of Images’

    Twentieth Century Fox’s international marketing department, in a structural change, has combined publicity and promotion. “The new departmental structure is designed to keep Fox on the forefront of effective film marketing and ensure that we maximize the success of each and every picture that we release,” said Walter Senior, president of the international division. Among […]

  • 'Of Fathers and Sons' Review: A

    IDFA Film Review: 'Of Fathers and Sons'

    Twentieth Century Fox’s international marketing department, in a structural change, has combined publicity and promotion. “The new departmental structure is designed to keep Fox on the forefront of effective film marketing and ensure that we maximize the success of each and every picture that we release,” said Walter Senior, president of the international division. Among […]

  • Hogar,’‘Tiburones,’ ‘Death’Among Projects At Montevideo's Eave

    ‘Hogar,’ ‘Tiburones,’ ‘Death Will Come and Will Have Your Eyes’ at Montevideo’s Puentes

    Twentieth Century Fox’s international marketing department, in a structural change, has combined publicity and promotion. “The new departmental structure is designed to keep Fox on the forefront of effective film marketing and ensure that we maximize the success of each and every picture that we release,” said Walter Senior, president of the international division. Among […]

  • A Profile of Argentina’s Documentary Filmmaker:

    Argentina on the Rise – Manuel Abramovich

    Twentieth Century Fox’s international marketing department, in a structural change, has combined publicity and promotion. “The new departmental structure is designed to keep Fox on the forefront of effective film marketing and ensure that we maximize the success of each and every picture that we release,” said Walter Senior, president of the international division. Among […]

More From Our Brands

Access exclusive content