Pic biz creative in L.A. job arena

The Los Angeles area motion picture industry should add nearly 18,000 new jobs during the next two years, Los Angeles County officials are predicting.

That figure well exceeds the 16,700 jobs that have been created locally by the industry from 1990-93.

“According to official data from the California Employment Development Department, there were 92,500 people at work in the industry in Los Angeles County during 1993,” said Stephanie Hershey Liner, director of the County Film Office. “However, this data understates actual employment in the industry by 20, 000 to 25,000 jobs, due to the large number of independent contractors that operate in the industry.”

Liner noted that more than 95% of the industry is comprised of companies that have 50 or fewer workers.

In addition, the industry is continuing to pump dollars into L.A.’s economy through the multiplier effect, with production companies spending dollars in retail outlets, restaurants and other related businesses. In other words, the $ 8 billion spent on local production annually generates an additional $ 10 billion in the local economic activity, county officials say.

The multiplier effect also extends to tourism, apparel design and manufacturing industries, according to the report.

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