Par affils at 36 as 3 more jump on 5th web wagon

Paramount has signed up three more affiliates to its fifth network effort, bringing its total station affiliate list to 36 with a national reach of 46.78%, according to the Nielsen Station Index.

“Since the NATPE convention we have signed at least 15 key TV stations in significant markets.

We are delighted to continue the momentum by affiliating with these new stations,” said Kerry McCluggage, Paramount Television Group chairman.

Paramount’s network is set to launch in January 1995 with an anticipated 85% clearance level.

4 hours, 2 nights

The network will initially present four hours of original programming over two nights, with the new “Star Trek” series “Voyager” as its cornerstone.

New to the Paramount network are independent stations KFVE-TV Honolulu, KTTU-TV Tucson and KZIA-TV El Paso. Providence Journal Co. manages the Honolulu and Tucson, Ariz., stations and Lee Broadcasting owns the El Paso, Texas, property.

“These three stations represent an important step in the creation of our network,” said Evan Thompson, president of Chris-Craft Broadcasting — Paramount’s fifth network partner.

Viable options

According to Paramount, these new affiliations were the only viable stations for affiliation in their respective markets.

Ray Depa, KZIA-TV station manager, said the station will “benefit greatly” by the affiliation.

John Hayes, Providence Journal Broadcasting vice president, said the company agreed to affiliate because the programming “will ensure these stations the strong identity they need in order to succeed in the competitive future.”

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More Film News from Variety

Loading