Michael Laney has left Walt Disney’s feature animation division for the veepee of operations job at Warner Bros. feature animation division, as the cross-town rival beefs up its movie toon business.

Laney’s initial responsibilities will be to create an operational structure at WB that will acquire, develop, produce, distribute and market animated features.

While Warner Bros. has made a number of animated features, to date, those pix have been made through its animation division, not a unit specifically geared toward feature films.

Laney will report to Bruce Berman, Warner Bros. Pictures worldwide production prexy, and work with Sanford E. Reisnebach, WB exec veepee of market-ing and planning.

At Disney, Laney was veepee of operations in the division, where he was responsible for overseeing human resources, engineering technology, finance, artist development and operations.

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