An aide to Sen. John Danforth (R-Mo.) predicts that legislation requiring health warnings on beer and wine ads will die in the House of Representatives.
Danforth aide Jonathan Chambers made his forecast at a National Assn. of Broadcasters state leadership conference Monday in D.C.
Broadcasters, brewers and vintners are pulling out all the stops to kill the ad blurb warning bill offered by Sen. Strom Thurmond (R-S.C.) and Rep. Joseph Kennedy (D-Mass.).
The bill seems to have a better chance of passing the Senate, since Commerce Committee chairman Ernest Hollings (D-S.C.) has promised a vote from his panel.
Even if the bill clears the Senate, “I don’t think this is going anywhere in the House,” said Chambers. Danforth is fighting passage of the legislation in part because megabrewer Anheuser Busch is based in Missouri.