You will be redirected back to your article in seconds

Disney World solicits minority deals

ORLANDO, Fla. — Walt Disney Co.’s Disney World, threatened with suits from minority business owners in the Orlando area, announced Thursday a program to increase minority contracts at the popular theme park resort.

The Southern Christian Leadership Conference had planned to stage a protest at Disney World on Saturday on the theme, “Mickey is a rat,” but withdrew its plans after the agreement was reached.

SCLC spokesman Rev. Roderick Zak said the program is intended to spur 15% minority participation by the year 2000 in an expected business and building boom that is centered around Disney World.

Cash commitment

Judson Green, president of Walt Disney Attractions, said the entertainment giant would commit $ 1 million to help finance the start-up costs of new minority businesses and would give cash advances of up to 10% to minority business contractors for up-front costs of materials and supplies.

$ 1 mil in aid

Orange County, Fla. chairwoman Linda Chapin said that the county would provide another $ 1 million to aid the start-up of minority businesses, including loan programs for Hispanic businesses.

A group called the Minority Coalition for Progress Now had filed suits recently against Orange County and against Disney Attractions, charging that minorities had been excluded from business contracts awarded in the area.

The SCLC had initially supported the lawsuits.

Big plans

Jane Adams, director of publicity at Disney World, said Disney plans to open one or two new hotels yearly through 1998, increasing the 12,000 hotel rooms available now to 21,000 rooms.

‘Minority business’

“We have a minority business program now,” she said.

“We have hired increasing numbers every year for the past five years, and we anticipate increasing numbers significantly as a result of the program we talked about today.”

More Biz

  • David Glasser Fired by the Weinstein

    Weinstein Co. Board Fires COO David Glasser for Cause

    ORLANDO, Fla. — Walt Disney Co.’s Disney World, threatened with suits from minority business owners in the Orlando area, announced Thursday a program to increase minority contracts at the popular theme park resort. The Southern Christian Leadership Conference had planned to stage a protest at Disney World on Saturday on the theme, “Mickey is a […]

  • Rules Don't Apply review

    Warren Beatty Sought Wider 'Rules Don't Apply' Release Despite Grim Test Screenings

    ORLANDO, Fla. — Walt Disney Co.’s Disney World, threatened with suits from minority business owners in the Orlando area, announced Thursday a program to increase minority contracts at the popular theme park resort. The Southern Christian Leadership Conference had planned to stage a protest at Disney World on Saturday on the theme, “Mickey is a […]

  • Oh Seok-geun Korean Film Council

    New Leader Promises Reforms at Korean Film Council

    ORLANDO, Fla. — Walt Disney Co.’s Disney World, threatened with suits from minority business owners in the Orlando area, announced Thursday a program to increase minority contracts at the popular theme park resort. The Southern Christian Leadership Conference had planned to stage a protest at Disney World on Saturday on the theme, “Mickey is a […]

  • SOUTH KOREA OUTMandatory Credit: Photo by

    Actress Choi Hee-seo Looks Forward to a Promising Career

    ORLANDO, Fla. — Walt Disney Co.’s Disney World, threatened with suits from minority business owners in the Orlando area, announced Thursday a program to increase minority contracts at the popular theme park resort. The Southern Christian Leadership Conference had planned to stage a protest at Disney World on Saturday on the theme, “Mickey is a […]

  • The Prison Korean Cinema

    Korea's Box Office Faces a Drop in Admissions as Streaming Services Compete

    ORLANDO, Fla. — Walt Disney Co.’s Disney World, threatened with suits from minority business owners in the Orlando area, announced Thursday a program to increase minority contracts at the popular theme park resort. The Southern Christian Leadership Conference had planned to stage a protest at Disney World on Saturday on the theme, “Mickey is a […]

  • Andy Lo Hong Kong Writer Director

    Ambitious Filmmaker Andy Lo Wants Success in Both Hong Kong and China

    ORLANDO, Fla. — Walt Disney Co.’s Disney World, threatened with suits from minority business owners in the Orlando area, announced Thursday a program to increase minority contracts at the popular theme park resort. The Southern Christian Leadership Conference had planned to stage a protest at Disney World on Saturday on the theme, “Mickey is a […]

  • Tomorrow Is Another Day Hong Kong

    Hong Kong Films Face Challenges in Mainland China

    ORLANDO, Fla. — Walt Disney Co.’s Disney World, threatened with suits from minority business owners in the Orlando area, announced Thursday a program to increase minority contracts at the popular theme park resort. The Southern Christian Leadership Conference had planned to stage a protest at Disney World on Saturday on the theme, “Mickey is a […]

More From Our Brands

Access exclusive content