Mags sole bright spot in syndie ratings

With the May sweeps over and thoughts turning to the sun over the Memorial Day holiday, most syndie shows looked fairly gloomy in the Nielsen national barter rankings.

Newsmags proved to be the major exception during the week ended June 6, with Paramount’s “Entertainment Tonight” inching up 1% to a 7.4 from a 7.3 the previous week; King World’s “Inside Edition” gaining 2% to a 6.7 from a 6.6; Twentieth TV’s “A Current Affair” flat at a 6.1 (maintaining its worst level of the season); and Par’s “Hard Copy” picking up 4% to a 5.4 from a 5.2.

On the blabber front, two Multimedia Entertainment talkers rebounded, with “Donahue” shaking off some of its recent losses by jumping 9% to a 5.0 from a 4. 6, while “Sally Jessy Raphael” rebounded 6% to a 5.2 from a 4.9.

King World’s talk champ “Oprah Winfrey” was missing in action, the victim of ratings reprocessing.

Tribune’s “Joan Rivers” cackler fell another 13% from a 1.6 to tie an all-time low of a 1.4, putting it into a standoff with the canceled Genesis late-night talker “Whoopi” and below Warner Bros.’ lesser cleared “Jane Whitney” (which eased 6% to a 1.5).

Multimedia’s “Rush Limbaugh” veered south, sliding 10% to a 3.5 from a 3.9, and was the heaviest loser in a lackluster late-night crowd.

Par’s “Arsenio Hall” fell 4% to a 2.3 from a 2.4, while Twentieth TV’s “Studs” waved goodnight to another 6% of its viewers (1.8 to a 1.7) on its way out the syndication door.

Among weeklies, All American TV’s “Baywatch” flexed its ratings muscle, gaining 16% to a 5.9 from a 5.1 for the biggest increase of the week.

On the opposite end of the spectrum, WB’s rerun of “Time Trax” took the biggest hit, ticking down 14% to a 4.4 from a 5.1 the previous week.

Nielsen drop-kicked WB’s “Kung Fu: The Legend Continues,” with the repeat episode falling 8% to a 5.5 from a 6.0.

Par’s “Star Trek: Deep Space Nine” rocketed ahead 6% to an 11.2 from a 10.6, while its companion, “Deep Space Nine,” slid 7% to a 9.0 from a 9.7.

MTM’s recently canceled sitcom “The New WKRP in Cincinnati” played the blues with a 3.8 during the week.

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