David Garcia, a reporter at KNBC-TV for the past seven years, is reportedly headed for Fox-owned KTTV under a lucrative deal.
Newsroom staffers at KNBC were informed late Friday of Garcia’s departure in a memo from news director Mark Hoffman, whom sources said made a counteroffer to keep the station’s environmental and earthquake reporter.
Garcia, a one-time network correspondent who previously was a reporter at KCBS-TV, worked under KTTV general manager Tom Capra and “Fox News” exec producer Nancy Valenta when both were news directors at KNBC.
In his memo, Hoffman praised Garcia’s abilities and expressed regret at seeing him jump to the Fox station. The reporter is expected to concentrate heavily on environmental issues at KTTV.
The hire is surprising for KTTV, which has been giving every indication that it is going after younger demos for its news with younger talent. Garcia, who could not be reached for comment, is believed to be older than the station’s primary target audience.
Capra declined to comment, but sources said the former KNBC execs have made a run at other behind-the-scenes and on-air personnel at the Peacock O&O.