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CBS marks 200th daytime win

CBS has inked its 200th consecutive daytime win, capping a streak that dates back to March 1989, an unprecedented feat in modern television, according to Nielsen statistics for the week ending Jan. 3.

CBS VP of daytime programs Lucy Johnson said officials are pointing toward 208 weeks — four full years — to officially celebrate the milestone.

In other fringe rating areas, ABC’s “Good Morning America” notched its 40th weekly win of calendar-year ’92, its third consecutive year atop the web breakfastcast list. Nonetheless, “GMA” tied with NBC’s “Today” for the year among adults 18-49.

Among the regularly scheduled programs airing during the week, CBS averaged a strong 6.5 rating, 20 share, while ABC generated a 5.5/16 and 3.2/10.

The ratings are averages for Monday-through-Thursday, since much of Friday’s daytime schedule was devoted to college football bowl games. ABC led with a 4.4 rating among women 18-49, to CBS’ 3.7 and a 1.9 for NBC.

ABC’s “GMA” captured its eighth consecutive win for the week with a 4.3/20, while NBC’s “Today” rolled in with a 3.7/19 and “CBS This Morning” scored a 2.9/ 14. None of the morning shows was rated on Jan. 1.

“Tonight Show” posted a strong 5.1/15 overall and a 5.7 in its first half-hour, compared to a 4.5/12 for “Nightline.”

ABC’s Dick Clark “New Year’s Rockin’ Eve” special topped that battle with a 9 .0/25, trailed by “Tonight” (4.1/13) and New Year’s Eve specials on Fox Broadcasting Co. (3.6/10) and CBS (3.2/11). The Fox show started at 11 p.m.

CBS was the top-rated network on Saturday morning, grabbing a 4.3 rating among kids age 2-11. ABC was a close second with a 4.2 in that demo and the Fox Children’s Network had a 3.9. CBS also topped in overall household ratings with a 2.8/11, ahead of ABC (2.5/10) and Fox (2.2/8).

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