As part of MTV’s expansion beyond its well-established niche on cable TV, the company has hired former Fox executive Eve Szurley as VP, television development , for MTV Prods., West Coast.
The appointment had been expected ever since her former boss at Fox, Joe Davola, was named senior VP of MTV Prods.
Based out of MTV’s West Coast headquarters in Universal City, Szurley will be responsible for developing shows, including ones inspired by MTV characters and programs, for sale to networks and firstrun syndication. MTV Prods. is also hoping to evolve shows based on the net’s brand identity.
Szurley had been VP, creative development, at Fox, where she worked on such non-traditional shows as “In Living Color,””The Edge” and “The Ben Stiller Show.”