Creative Artists Agency founding partner Rowland Perkins said Friday he is stepping into an advisory capacity beginning Jan. 1 and will be less involved in day-to-day operations at the talent agency.
Perkins said he has not yet made a final decision on what he will do once he relinquishes his CAA duties.
He did say, however, that producing for television is “certainly a possibility.”
“Being an agent is a way of life — not a job,” Perkins said. “The hours are endless. You are sort of on call. I’m looking to find some time for personal endeavors.”
As a consultant, Perkins will continue to be involved with individual projects within the agency.
In 1975, Perkins founded CAA with Michael Ovitz, Ron Meyer, Bill Haber and Michael Rosenfeld. He is the second founding partner to leave the firm as a talent agent, following Rosenfeld’s 1984 exit to become executive VP of motion pictures for Fries Entertainment.
For 18 years at CAA, Perkins was at the center of its televisionpackaging operations, handling such companies and producers as Nederland Film & Television , David Rintels, George Stevens Jr., George Schaefer, John Rich and Aaron Spelling Prods.
Since 1990, Perkins has shared senior rank in TV operations with 10-year CAA veteran Lee Gabler, who will assume sole responsibility over the agency’s TV packaging operations in January.
In a statement, CAA chairman Michael Ovitz said, “It was a privilege to share this dream with Rowland. Creative and tenacious, with a real passion for this business, he helped build companies and careers. We look forward to working with him in his new endeavors.”