Less than a month after buying a controlling interest in Hong Kong-based Star TV, Rupert Murdoch’s News Corp. has named James F. Griffiths as managing director of the company.

He succeeds Julian Mounter, who resigned shortly after News Corp. bought Star , the satellite TV operation that covers much of southern Asia.

Griffiths, 39, is currently prexy of 20th Century Fox’s pay TV and international homevideo division.

Last month, News Corp. agreed to pay $ 525 million for a 63.6% stake in Star (Daily Variety, July 27), marking the company’s first major venture into the Asian entertainment marketplace.

HutchVision, which retained a 36.4% stake, is a joint venture of Hutchison Whampoa Ltd. and the family of Hong Kong billionaire Li Ka-shing.

Griffiths joined Fox in 1988 as a senior veepee of homevideo and pay television, having previously been veep of film programming at HBO in New York.

In 1991, he became executive vice president of corporate operations, working with strategic business issues for Fox. He also was in charge of the worldwide distribution of Fox product in the pay television and pay-per-view markets and international homevideo.

He was named president of the pay TV and international homevideo division in March. He begins his new job Monday.

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