Garth Brooks’ co-manager Pam Lewis has formed an independent label with her fiance, music industry executive Andy Frances.
Sources say the label has inked a deal with Atlantic Records, as Frances formerly had a label with the entity, which was sold to WEA several years ago.
The name of the new label could not be confirmed by press time.
Lewis is partnered with Bob Doyle in the Nashville-based management firm Doyle-Lewis Management, which is home to Brooks, Sony country ensemble Great Plains and singer-songwriter Stephanie Davis, the co-writer of Brooks’ current single, “Learning to Live Again.” Davis was recently signed to Asylum Records and will be the third act released by the reactivated Nashville label.
Sources say Frances works closely with David Bowie’s management team, consulting on special projects for the Savage Records artist.
Calls to Lewis were not returned. An Atlantic representative declined to comment.