You will be redirected back to your article in seconds

GoodTimes Homevid inks pact for ‘Late Night’ segs

GoodTimes Home Video has pacted with NBC Enterprises to release “Late Night With David Letterman.” The 10-year agreement will give the homevid company access to all 11 years of the groundbreaking talkshow.

The multiple Emmy-winning series debuted in 1982 and became the latenight ratings leader for the coveted 18-34 age group.

“He’s timely. He’s hot,” said Jeff Baker, GoodTimes veep, referring to the popular talkshow host who has made the Top 10 List and Stupid Pet Tricks household phrases. “He has a huge following and we intend to capitalize on that.”

The firm will aim its multimedia marketing strategy toward that demographic, promoting the product through direct response techniques such as TV or mail order, or through its direct to retail distribution system.

GoodTimes is one of the few major homevideo players that sells directly to retail, avoiding the traditional two-step process — studio selling to distributors who in turn sell to retail.

GoodTimes has not set a price for the tapes, which are expected to be released in early 1994. The firm is also deciding whether to offer them in sets or as individual episodes. Tapes of this genre typically have a $ 19.99 list price in the sell-through marketplace.

More TV

  • Disney-ABC TV Chief on Weinstein's Victims,

    Disney-ABC TV Chief Ben Sherwood on Weinstein's Victims, Shonda Rhimes' Exit

    GoodTimes Home Video has pacted with NBC Enterprises to release “Late Night With David Letterman.” The 10-year agreement will give the homevid company access to all 11 years of the groundbreaking talkshow. The multiple Emmy-winning series debuted in 1982 and became the latenight ratings leader for the coveted 18-34 age group. “He’s timely. He’s hot,” […]

  • Bill OReilly Roger Ailes Sexual Harrassment

    Bill O'Reilly, Roger Ailes Still Loom Over Fox's Business (Analysis)

    GoodTimes Home Video has pacted with NBC Enterprises to release “Late Night With David Letterman.” The 10-year agreement will give the homevid company access to all 11 years of the groundbreaking talkshow. The multiple Emmy-winning series debuted in 1982 and became the latenight ratings leader for the coveted 18-34 age group. “He’s timely. He’s hot,” […]

  • RuPaul

    RuPaul Reveals the Queens Competing in 'RuPaul's Drag Race All Stars' Season 3

    GoodTimes Home Video has pacted with NBC Enterprises to release “Late Night With David Letterman.” The 10-year agreement will give the homevid company access to all 11 years of the groundbreaking talkshow. The multiple Emmy-winning series debuted in 1982 and became the latenight ratings leader for the coveted 18-34 age group. “He’s timely. He’s hot,” […]

  • Donald Trump

    SAG-AFTRA Supports 'Unencumbered Press' After Trump's License Revocation Threat

    GoodTimes Home Video has pacted with NBC Enterprises to release “Late Night With David Letterman.” The 10-year agreement will give the homevid company access to all 11 years of the groundbreaking talkshow. The multiple Emmy-winning series debuted in 1982 and became the latenight ratings leader for the coveted 18-34 age group. “He’s timely. He’s hot,” […]

  • Brent Briscoe Dead: 'Twin Peaks' and

    Brent Briscoe, 'Twin Peaks' and 'Parks and Recreation' Actor, Dies at 56

    GoodTimes Home Video has pacted with NBC Enterprises to release “Late Night With David Letterman.” The 10-year agreement will give the homevid company access to all 11 years of the groundbreaking talkshow. The multiple Emmy-winning series debuted in 1982 and became the latenight ratings leader for the coveted 18-34 age group. “He’s timely. He’s hot,” […]

  • 'Magnum P.I.' Reboot in Development at

    'Magnum P.I.' Reboot in Development at CBS From Peter Lenkov With Production Commitment

    GoodTimes Home Video has pacted with NBC Enterprises to release “Late Night With David Letterman.” The 10-year agreement will give the homevid company access to all 11 years of the groundbreaking talkshow. The multiple Emmy-winning series debuted in 1982 and became the latenight ratings leader for the coveted 18-34 age group. “He’s timely. He’s hot,” […]

More From Our Brands

Access exclusive content