Former Capitol-EMI president/CEO Joe Smith has resurfaced as executive producer for World Cup USA, the coordinating body for the 1994 international soccer championship, which will be held for the first time in the U.S.

Smith, who left Capitol-EMI April 1, will oversee the planning and execution of numerous entertainment events leading up to the U.S. games. The World Cup will be held June 17 through July 17, 1994, in nine U.S. cities, with the Rose Bowl in Pasadena the site for the finals.

Among the events Smith will supervise are the opening and closing ceremonies, live concerts featuring major recording artists in participating World Cup cities, television specials and the final draw for seedings.

Besides his stint leading Capitol-EMI, Smith was president of Warner Bros. Records and chairman of Elektra/Asylum/Nonesuch records. He was the recipient of the City of Hope’s 1988 Spirit of Life Award.

“The challenge presented by World Cup USA to develop exciting, innovative and memorable entertainment activities is one that I could not turn down,” Smith said.

“Joe Smith is one of the record industry’s most visible leaders, and he enjoys a position of respect, experience and vision in the entertainment community,” said Alan Rothenberg, the chairman of World Cup USA 1994. “Through Joe’s efforts and those of others on the World Cup team, we will present the most memorable sports event in the history of the United States, and create a legacy for soccer in America.”

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