Nov. sweeps land ‘Fly Away’ in new timeslot

Responding to concerns from affiliates, NBC will flop the low-rated 10 p.m. drama “I’ll Fly Away” with its “Perry Mason” movies during the rest of the November sweeps, shooing “Fly” up to 8 p.m.

The change, effective tomorrow, was made to “keep NBC and our affiliates in a very competitive position during this important sweeps period,” NBC Entertainment president Warren Littlefield said in a statement.

The first “Perry Mason” movie convicted a sharp 12.1 rating, 21 share last Friday but Lorimar TV’s “Fly” then fell to a 7.3/13 in the 10 o’clock hour.

That closing hour is particularly crucial to stations, since it determines what sort of lead-in they’ll have into their late newscasts during sweeps, which are used to determine advertising rates.

The sweeps run through Nov. 25, and NBC has two more “Mason” movies scheduled as well as the Universal theatrical “The Hard Way.”

Like CBS’ fellow sophomore series “Brooklyn Bridge,””I’ll Fly Away” is a critical favorite that has failed to generate much of an audience, though both webs have endeavored to keep the shows on their schedule.

More TV

  • RuPaul

    'RuPaul's Drag Race' Producers to Develop Comedy Film, Announce 'Drag Race Thailand'

    Responding to concerns from affiliates, NBC will flop the low-rated 10 p.m. drama “I’ll Fly Away” with its “Perry Mason” movies during the rest of the November sweeps, shooing “Fly” up to 8 p.m. The change, effective tomorrow, was made to “keep NBC and our affiliates in a very competitive position during this important sweeps […]

  • 'Shannara Chronciles' Canceled After Two Seasons

    'Shannara Chronicles' Canceled After Two Seasons

    Responding to concerns from affiliates, NBC will flop the low-rated 10 p.m. drama “I’ll Fly Away” with its “Perry Mason” movies during the rest of the November sweeps, shooing “Fly” up to 8 p.m. The change, effective tomorrow, was made to “keep NBC and our affiliates in a very competitive position during this important sweeps […]

  • Ignacio SerricchioBET 'Zoe Ever After' Panel

    Telemundo International Studios Unveils First Drama Series at NATPE

    Responding to concerns from affiliates, NBC will flop the low-rated 10 p.m. drama “I’ll Fly Away” with its “Perry Mason” movies during the rest of the November sweeps, shooing “Fly” up to 8 p.m. The change, effective tomorrow, was made to “keep NBC and our affiliates in a very competitive position during this important sweeps […]

  • Black Lightning -- "LaWanda: The Book

    TV Review: 'Black Lightning' on the CW

    Responding to concerns from affiliates, NBC will flop the low-rated 10 p.m. drama “I’ll Fly Away” with its “Perry Mason” movies during the rest of the November sweeps, shooing “Fly” up to 8 p.m. The change, effective tomorrow, was made to “keep NBC and our affiliates in a very competitive position during this important sweeps […]

  • DEADPOOL

    MPAA: Film, TV Industry Paid Out $49 Billion in 2016

    Responding to concerns from affiliates, NBC will flop the low-rated 10 p.m. drama “I’ll Fly Away” with its “Perry Mason” movies during the rest of the November sweeps, shooing “Fly” up to 8 p.m. The change, effective tomorrow, was made to “keep NBC and our affiliates in a very competitive position during this important sweeps […]

  • J.J. Abrams Broadway

    J.J. Abrams Sci-Fi Drama Series Shopped to Apple, HBO

    Responding to concerns from affiliates, NBC will flop the low-rated 10 p.m. drama “I’ll Fly Away” with its “Perry Mason” movies during the rest of the November sweeps, shooing “Fly” up to 8 p.m. The change, effective tomorrow, was made to “keep NBC and our affiliates in a very competitive position during this important sweeps […]

More From Our Brands

Access exclusive content