‘Goof’ trips ‘Batman’ in key demos

Buena Vista Television’s new syndie animated series “Goof Troop” has taken a bite out of “Batman: The Animated Series” on the Fox Children’s Network.

In week four of the hotly contested fall kidvid season, the newest entry in two-hour “Disney Afternoon” block surpassed “Batman” in the key selling demos of kids 2-11 and 6-11.

‘Goof’ leads 2-11 demo

“Goof” captured a 6.8 rating in the 2-11 group vs. a 6.1 for “Batman,” according to the Nielsen national animation rankings for the week ended Oct. 4.

In the 6-11 category, the canine clan grabbed a 7.0 rating compared to a 6.2 for its primary competitor.

The Warner Bros.-produced “Batman,” however, still holds a commanding lead over “Goof” in terms of household ratings (a 4.8 vs. 3.4), teens (5.3 vs. 3.6) and the 9-14 “tweens” (6.7 vs. 6.1).

‘Batman’ slides

Since its Sept. 7 premiere, “Goof” has grown 8% from a 6.3 in kids 2-11 and 11% from a 6.3 in kids 6-11.

During the same period, “Batman” has fallen 5% from a 6.4 in kids 2-11 and declined 3% from a 6.4 in kids 6-11.

The dark cartoon series, which some critics have noted may be better suited for an adult audience in prime time, fell to its lowest level yet in both of the children’s demos.

Compared to the previous week, “Batman” plunged 21% from a 7.7 mark in kids 2 -11 and 23% from an 8.0 in the 6-11 category.

Want to read more articles like this one? SUBSCRIBE TO VARIETY TODAY.
Post A Comment 0

Leave a Reply

No Comments

Comments are moderated. They may be edited for clarity and reprinting in whole or in part in Variety publications.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More TV News from Variety

Loading