Biz Up Slightly; ‘Bete’ 74g, ‘Hotel’ 255g, ‘Kiss’ 80g

Broadway boxoffice during week 36 (Feb. 4 to 10) strained to surpass the previous week’s abysmal tallies, managing a meager 2.6% increase.

Receipts for the 17 shows totaled $3,770,519. Paid attendance was 109,819, a small 4.1% increase from the previous week.

The week’s only opener was David Hirson’s “La Bete.” Heavy paper didn’t help the minuscule paid attendance count, and beastly reviews won’t help the play’s run. For opening night and seven previews, the comedy took $74,427.

All but four shows were able to better their previous week’s net. Slipping by a marginal amount was the still-strong “Six Degrees Of Separation,” while “Fiddler On The Roof,” “Jackie Mason: Brand New” and “Shadowlands” fell by wider margins.

Receipts for “Grand Hotel” and “Those Were The Days” took noticeable jumps. Most of the other improvements were relatively minor. Of the two previewing shows, “Taking Steps’ netted $72,098 and “Mule Bone” took $75,229.

Seven shows were below the 65% capacity levels, including “Buddy,” “Cats,” “Fiddler,” “Grand Hotel,” “Prelude To A Kiss” and, at a dangerously weak 48.2%, “Aspects Of Love.” “La Bete” rounds out the list with its heavily-comped audiences.

Only two productions broke the 90% capacity mark: “The Phantom Of The Opera” and “Six Degrees.” In all, Broadway filled its seats at 70.6% of capacity.

Receipts for the 10 musicals totaled $2,943,828 for 78% of the Broadway total. Musical attendance was 71,747, or 69.6% of musical capacity. Plays account for the remaining 22% of total receipts, nabbing $826,691. Play attendance was 38,072, or 72.7% of play capacity. The average price per ticket was $34.33 for all shows, $41.03 for musicals and $21.71 for plays.

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